Brand and Marketing

Showing posts with label Femi Adesina. Show all posts
Showing posts with label Femi Adesina. Show all posts

Wednesday, 20 June 2012

The End of The End

Abstract:  This is an article I read late last year. Never mind the currency, just look at the dialectics and situate with with the current Nigerian context. Something has to be done, and done fast!  

By Femi Adesina

 Nigeria has had many beginnings of the end. The 1966 pogrom. The Biafran Civil War, which lasted for three years. Religious and ethnic riots across the country. The crises that attended the annulment of the June 12, 1993 presidential election. OPC/Hausa clashes, in Sagamu, in Lagos. Endless Jos killings. Retaliatory bloodletting. Sharia riots. The Niger Delta uprising. Many more. No country ever lived more dangerously. But somehow, we always manage to pull back from the brink, before the final, fatal crash. We have been like a cat with nine lives.

 We tempt fate sorely, and get away with it. But now, we seem to have used up all our luck, and we’re on borrowed time. Daily Sun columnist, Okey Ndibe, says, “Nigeria is a dying idea.” But I say the situation is worse. Nigeria is a dead idea. In a manner of speaking, Nigeria is dead, all that is left is to sing the Nunc Dimittis. 
Nigeria had been dying for long, but last Sunday, it took its last breath. America had predicted the eventuality for 2015. But it came last Christmas Day, ironically on a Sunday, the day of resurrection.