Brand and Marketing

Sunday 21 July 2013

Senators Without Libido


I have suspended blogging for some time now and a number of friends have asked what is responsible. On few occasions, I'd lied it's my very busy schedule. But sincerely, I got tired of writing for and about educated illiterates. I feel I am so bottled up that one day I will result to verbally assaulting even the Ass Holes who sit in Ass-hole rock or frustrated up to raining curses on members of the 'hollow' chambers: for they are excellencies without the slightest iota of excellence and honourables pathetically bankrupt in honour and chivalry. 

The latest sacrilege - yes... for that is what it is - about the Senate's shameful resolution to retain section 29 (4) (b) of the 1999 constitution; under which a married underage girl is deemed to be an adult is for me, an issue that can only crop up when the paedophilias of the senate have lost even the manhood with which they intend to penetrate between the laps of infant  girls whom they are big enough to be grand fathers. The senate of the federal republic has lost it!

Thursday 6 September 2012

NATIONAL WAR MUSEUM: My Travelogue.


Air Force Outside Gallery: Relic of one of the air crafts during the war. Below it is the famous Biafran Baby, according to the curator, that 'bird' almost changed the course of the war in favour of Biafra.

Its brown rusted roofs, punctuated by few corrugated aluminium roofs, are washed each morning by the rain of dews. The ray of sun that sweeps the city at midday wrings wild fragrances from its towering bushes. And at night, the castanet music of the crickets, the croaking symphony of the frogs and the beautiful glimmers from the fire-flies lull its inhabitants to sleep. This is Ebite –Amafor, the countryside in Umuahia, Abia state that houses the National War Museum.

If you were not around during the civil war, you might never be able to imagine the horrendous effects of a war that tore the fabrics of this nation to shreds. This is because those who wrote it in the textbooks and those telling the stories can hardly capture the true picture with mere words.

The closest attempt to represent the Nigeria’s Civil War in print is the work of the award-winning Chimanmanda Adiche in her Half of a Yellow Sun. But the poor reading culture has damaging impact on Adiche’s efforts to document history in fiction. Hence, we all forget in a hurry.

Nigeria's Oil and Gas Sector: Between New Realities and Opportunities

Olusesan


Oil and Gas are Nigeria’s economic cash cows. The commodities account for about 80% of Nigeria’s external earnings and form a substantial 60-70% of her Gross Domestic Product, GDP. The huge deposit of these resources in the bosom of Nigeria’s soil and the nation near monolithic exploration of oil and gas for economic growth and sustainability, have crooned Nigeria’s economy has an oil-dependent.

Besides her size and projected population explosion of 200 million people in the next two decades; Nigeria is an irresistible global bride because of the huge deposits of oil and gas resources covered by her earth and the essentiality of oil and gas in the global economic marketplace. This essentiality and the quest to rule the world from resources accruable from oil and gas explain the various scales of crises on the global space, especially in the Middle-Eastern nations. The brewing crisis on the Bakassi Peninsular is also metaphoric of what nations can do for the black gold. 

Wednesday 29 August 2012

OBJ blasts Eedris Abdulkareem again for ‘Nigeria jaga-jaga’


http://www.channelstv.com/home/wp-content/uploads/2012/08/Former-President-Olusegun-Obasanjo-360x225.jpg
Former President Olusegun Obasanjo, has for the umpteenth time expressed his anger at Nigerian rapper, Eedris Abdulkareem for his 2004 track titled, ‘Nigeria jaga jaga’.

Still embittered over the condescending but popular hit track-Nigeria jaga jaga-about the poor state of Nigeria, Mr Obasanjo, claimed that, producing such a song shows that the artiste does not believe in future of the country.

Abati’s unnecessary necessity

Reuben Abati
By: Victor Ehikhamenor

As much as I cringed reading some of Dr. Reuben Abati’s words this past Sunday in The Guardian newspaper, a sense of eiyaaa overwhelmed me. It was so obvious that the task before the erudite ex-columnist was to catch a porcupine with bare hands.

Abati’s piece reminded me of my mother when I was in primary school. I was flogged silly by the labour master for not bringing “handwork” to school one time and hell almost broke loose.
Handwork required tedious work, and it was a necessity and part of the school program. At this particular occasion I came to school empty handed and the labour master could not bear my audacity of hoping he would not ask me for it.

Tuesday 28 August 2012

Holy Laff, Holy Carpet: The Chemistry of Laffing with God. Ha Ha Ha!!


Holy Laff is  Project of the House of Talk. A media outfit that I have watched grow from the scratch as a student at The Adekunle Ajasin University, Akungab-Akoko. If you are around Ondo on this date; I can stake my neck for the organisers.

Holy Carpet... I think I like that! Like Jesus Enter Jerusalem, Abi?

Monday 20 August 2012

Deconstructing a Market Leader: MTN as an Effective Communicator.


 Over the years, the principles and practice of Public Relations have been misconstrued; sadly, even by PR practitioners. It has been misconstrued as press agentry, propaganda, and oftentimes reduced to a mere communication mechanism.
Conversely, PR is the entire communication process of any organisation trying to build reputation through relationship. A strategic PR plan will engage advertising, promotions, media relations and other allied forces as instruments in its communication process.

Engaging Nigeria’s Real Estate for Global Investment: Matters Arising.


 Three weeks ago, I published an article on this column “Nigeria’s Real Estate: Between Projections and Realities” on www.3investonline.com. The article was a half year review of the Nigeria’s Real Estate Sector; and I concluded in that report that the year under review has been befogged with too many turnings without a movement.

This endemic attitude of ‘talking the work’ has not only mitigated significant progress in the sector; it has aversely midwived a gloom of apathy which industry players are struggling to diffuse in other to reposition the sector in the economic scheme of things.
In spite of the moribund state of the industry, the truth remains it still remains a virile solution to Nigeria’s economic and employment conundrum. The big question therefore is what efforts are too much to unlock a sector which every pundit agrees has immeasurable potentials to significantly drive the nation’s GDP, create employment for the army of unemployed youths and generates wealth for the people?

Wednesday 20 June 2012

Of Jonathan and The E- Presidency.


By Olusesan Ogunyooye (@sesansoulmate)


An eye that will last a life time does not emit cataract at infancy – Yoruba Proverb

I simply don’t understand this noise about the absence of Mr. President and his ‘diplomatic’ duties at Rio, Brazil. Why should anyone care about his where about? Why do we make Mr. President feel we miss him? We do not, at least I don’t: except the condolence messages came a little late and I certainly miss the rage that runs through me when he makes those unintelligible statements; knowing well that he knows he does not mean the promises.   

Seriously, Nigerians should not be those who border about Jonathan’s where about. It should be his cohorts. His presence at home makes no significant difference, except that the condolence messages may be spot on. So who cares if he begins a world tour from Brazil?

The End of The End

Abstract:  This is an article I read late last year. Never mind the currency, just look at the dialectics and situate with with the current Nigerian context. Something has to be done, and done fast!  

By Femi Adesina

 Nigeria has had many beginnings of the end. The 1966 pogrom. The Biafran Civil War, which lasted for three years. Religious and ethnic riots across the country. The crises that attended the annulment of the June 12, 1993 presidential election. OPC/Hausa clashes, in Sagamu, in Lagos. Endless Jos killings. Retaliatory bloodletting. Sharia riots. The Niger Delta uprising. Many more. No country ever lived more dangerously. But somehow, we always manage to pull back from the brink, before the final, fatal crash. We have been like a cat with nine lives.

 We tempt fate sorely, and get away with it. But now, we seem to have used up all our luck, and we’re on borrowed time. Daily Sun columnist, Okey Ndibe, says, “Nigeria is a dying idea.” But I say the situation is worse. Nigeria is a dead idea. In a manner of speaking, Nigeria is dead, all that is left is to sing the Nunc Dimittis. 
Nigeria had been dying for long, but last Sunday, it took its last breath. America had predicted the eventuality for 2015. But it came last Christmas Day, ironically on a Sunday, the day of resurrection.